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In the centre of London's West End, this boutique hotel embodies a haven where you can be sure of warm traditional hospitality. This Unique Luxury Hotel offers complimentary broadband internet access, mood lighting/night-time reading spotlights, standard/Queen/King size beds with cotton linen, European, USA, & UK plug access points, Interactive television with satellite channels, 24-hour room service, daily newspaper, secure digital safe (laptop size), in-room coffee/tea service, iron and ironing board, hair dryer, telephone with voice mail and answer-service, climate control air conditioning, bathroom television (in most rooms) Heated mirrors, complimentary toiletries, bath robe on request, slippers, frigobar in rooms and electronic door locks. Payment is taken on arrival. Please note: As a company policy we will take pre-authorization from your card for the first nights stay, 48 hours prior to arrival.Start out at London Central London (Congestion Charges Apply Mon-Fri 7am-6:30pm) A3212 - At King Charles I Island roundabout take the 2nd exit onto Trafalgar Square - A4 Enter Charing Cross Trafalgar Square - Continue forward onto Cockspur Street (Entering Trafalgar Square) - Entering St James's Keep in right hand lane then turn right onto Waterloo Place (signposted Piccadilly Circus) - At Piccadilly Circus keep forward passing Eros statue then take left-hand lane to continue forward onto Shaftesbury Avenue - Continue forward onto Shaftesbury Avenue - (Entering Soho) Arrival to destination